Why litigation PR needs great teamwork
Litigation PR is a team effort, like football or rugby, not an individual enterprise, like tennis or golf.
Complex legal disputes are often played out in the court of public opinion as well as the court of law.
This ensures that all communications are aligned and geared towards achieving the outcome that the client wants.
You need to have a clearly defined, goal-oriented approach from all elements of the team to achieve your objectives.
The dynamic nature of litigation PR means strategic teamwork is key to success.
If you get it wrong it can work against you.
We work in tandem with legal counsel and other stakeholder groups to ensure our clients’ objectives are enhanced by public perception.
We have a track record of international experience and success to draw upon.